About Us

Two generations meet: Jon Michael Franklin and Henry Ford.  Both African American; one an eighth grader,  the other a senior citizen.  Through Jon's efforts the local school districts decided to honor the MLK Holiday by closing their schools and because of Henry, the MLK Day March & Ceremony was established as the beginning of future projects to advance the teachings of Dr. King through the founding efforts of the New Braunfels MLK Association, Inc.

The New Braunfels MLK Association, Inc., is a 501©(3), non-profit, organization that held it’s first planning meeting in March 2015 & it’s first March in January 2016. Our mission is to commemorate the work and legacy of Dr. Martin Luther King, Jr., by hosting  an annual city-wide march that encourages racial equality and diversity acceptance. We provide a platform of discussion to strengthen community morale and to unified the growing diverse city of New Braunfels. 

We aim to build networks of information that will help to meet the specific needs of our community. Many of our high school volunteers receives  credit hours for their participation and we also give out scholarships & achievement awards.